|
New Text Messaging Program
Announced
Media Contact Dan Robinson
WHEATLAND, MO (March 15, 2010) - Lucas Oil
Speedway announced today the launch of a new text messaging service that
will deliver the latest news, race status, and event information from the
"Diamond of Dirt Tracks" directly to cell phones and mobile devices. "We
have greatly expanded our use of Social Media and of our highly successful
email service as we prepare to kick off the 2010 racing season. This is the
next step in our efforts to make full use of this type of medium and give
our fans additional outlets for information." said Dan Robinson, Lucas Oil
Speedway General Manager. "We want our fans to have easy access to
information that concerns Lucas Oil Speedway, wherever they may be, and this
new service makes it even easier to reach people as they are on the go."
By sending a text message with the keyword "lucasoil" to 313131, fans of
Lucas Oil Speedway can sign up to receive the latest information via text
message including upcoming events, weather status, and even special text
only trivia contests in 2010. Fans and Drivers alike can also sign up for
this new service at
www.LucasOilSpeedway.com by filling in their name and mobile number on
the appropriate form. Drivers can receive special driver only information
concerning rules, points, or general race info. Information can be displayed
on any type of cell phone or PDA. The service is free to use, although
standard carrier charges may apply.
Social Medial is a vital part of Lucas Oil Speedway's outreach to fans.
"There are so many exciting things going on in the world of Facebook,
MySpace, and Twitter that I encourage all of our fans to check out our
sites. We keep the content updated and is a great way to view photos and
videos plus it's a great way to interact with other fans of Lucas Oil
Speedway." stated Robinson. Lucas Oil Speedway can be found on the
following:
Facebook by clicking
www.facebook/lucasoilspeedway
MySpace by clicking
www.myspace.com/lucasoilspeedway
Twitter by clicking
www.twitter.com/lucasspeedway.
The first Special Event of the 2010 Racing Season at Lucas Oil Speedway gets
underway on Saturday April 10th as the Lucas Oil MLRA and the Pitt's Homes
A-Modifieds blast into the speedway for an early season special.
About Lucas Oil Speedway
The Lucas Oil Speedway is considered by Industry Insiders to be one of the
top five Dirt Tracks in the Nation. Located in Wheatland Missouri about an
hour north of Springfield and only about an hour and a half from Kansas
City. It's called "The Diamond of Dirt Tracks" and it certainly lives up to
that title. Twenty one luxury suites, a giant HD Jumbo Tron Screen, Musco
Sports lighting, a Bose Stadium Sound System, Go Kart Track for all ages,
The Diamond Bar, the best track food in the country, and the nicest pits in
dirt track racing are just a few of the amenities that set us apart.
We host some of the largest dirt track events in the Midwest featuring some
of the biggest names in racing including: The Lucas Oil Late Model Dirt
Series, The Lucas Oil Pro-Pulling League, The Lucas Oil ASCS Sprint Cars,
The Lucas Oil Sprint Bandits, and The Lucas Oil MLRA.
In addition to the awesome special events, the Lucas Oil Speedway hosts the
"Rockstar Energy Drink Championship Series" of weekly racing featuring the
Transport Graphics Late Models, the Pitt's Homes A-Modifieds, and the
Carson's Corner Napa Factory Stocks. The National Race Media has called
these shows, "some of the Best Weekly Racin' in the Nation!"
Last season the speedway boasted over 15 Nationally Televised Events on
ESPN2, SPEED CHANNEL and the Versus Network. For complete information
including this seasons schedule, log on to
www.LucasOilSpeedway.com.
 |
